Some days give. And today is that day. We dive into the photo moment of the week Margot Robbie, Jacob Elordi with photographer Laclan Bailey and we ask what can wedding photographers see in this shoot?

But first we’ve got this weeks news for wedding photographers ⬇️

NEWS

Happening this Week

  • Birkenstocks but make them Bridal. A collab you didn’t see coming between Birkentstock and wedding dress designer Danielle Frankel this week saw a full collection of wedding day ready Birkenstocks. Designed, and priced to match a wedding day outfit.

  • Silly Clients too? What’s with clients never downloading their photos from online galleries - this discussion asks all the questions.

  • Leica’s new 35mm 1.2 “Noctilux” is turning heads and emptying wallets. See the release video here.

  • Prove you are not a robot. This insightful article explores why ‘behind the scenes’ and showing your process has never been more important for a creative.

  • Kodak Apparel is licensed to sell ‘Kodak’ branded everything. And yeah, it’s pretty cool. This week with a pop up store in Hongkong you need to get along to if you can!

  • Timelines can be changed. This advice went viral this week, telling couples to completely rearrange their wedding day timelines and, it’s hard to argue. See it all here.

  • DJI’s big gimbal update. For the video friends among us, DJI announced the new RS5 gimbal. It does everything better, but sometimes it’s the small updates like the new stand that wedding pros will love.

THE BIG IDEA

📼 Pure Obsession - We break down the Margot Robbie and Jacob Elordi Vogue Shoot

The internet went crazy. We break it down.
Unless you’ve been on some series screentime detox this week, you will have seen the Vogue Australia photoshoot of Margot Robbie and Jacob Elordi, captured by photographer Lachlan Bailey. People are going wild.

The photos are amazing, the people are HOT 🔥
But, let’s look deeper.

Is something missing here? What can we see in the direction, colours, framing, and all of the photography choices? What the heck does this photo shoot have to say for wedding photographers?

Capturing Connection and Pushing too Far
Obviously these two are not an actual couple, so of course things are different. BUT this is a couples editorial. It’s what we as wedding photographers do.

Yes, the photos are incredible. Masterfully framed, lit and graded. It’s very EDITORIAL. It’s cool. Yes. But what is missing? What does almost everyone notice right away?

Despite being so hot… It’s the lack of connection.

We don’t always listen to reddit, but in this case we did…

“the biggest thing is there is no eye contact”
“no chemistry”
“it’s two hot people that could have just been photoshopped together”

AND it’s true. Despite how incredible the photos might be, people can sense connection in images. People notice the small things. How they never look at each other. How they are always turned away. How the body language is about themselves not eachother.

And for wedding photographers, it shows the danger of pushing ‘EDITORIAL’ too far and loosing connection in your direction and posing.

Many wedding photographers are guilty of it. Trying to copy an editorial vibe like this with strong poses. While forgetting the basics of capturing connection.

People want eye contact, the small touches, the body language. They want to feel the love in the images.

It’s a big lesson to not let your posing and direction take that away from your couple. EVEN if they look as good as this.

Direct Warm Light.
Dive deeper into the photoshoot and you’ll start to notice a few of photograph Lachlan Bailey’s signature themes start to come out.

The use of direct light. Finding pockets of hard, harsh light to place his subjects in and just embracing it. It creates something dynamic and alive.

We also note a ‘bloom’ in the highlights when this hard light is used as a back light, and a softness in the highlights when it’s lit front on. Likely from a ‘warm black pro mist filter’ like this one from Tiffen.

Oh an we LOVE the wardrobe on the golden beige tones leaning into this. WINNING.

The interesting use of light, spotted, direct and backlit in Lachlan’s work. Helping to create this warm, bloomed and soft feeling.

On to the next ⬇️

Frames, Focal Lengths and Orientations.
Talk about signatures. There are two clear focal lengths and framing styles used in the shoot.

And they are used in two clear moments.

One is close, cropped with feet and heads close to the edges of the frames. It’s a 50mm feeling, not wide, and not too close. It shows off an outfit, without too much context. Always used in portrait orientation.

The other is wide. Likely a 28mm. Shown and posted always in landscape orientation.

Closer. That signature length and crop

Wider. That signature wider feel as a contrast.

Lachlan often posts these two focal lengths side by side, almost as if to show two feelings of the same moment. One the 50mm portrait, the other the wide landscape.

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That Signature Feeling
Using focal lengths and frames in such an intentional way creates a signature feeling in your images. Something that most top photographers have.

It’s not something obvious to many. Most don’t see it, but they will feel it.

The use of light, frames and feeling is incredible in this shoot, despite that lacking moments of connection. Go take a deep look now with these things in mind.

LIVE WORKSHOP

ABBY JIU - “The Social Media Playbook” Workshop

Social media is CHANGING for everyone and especially for wedding photographers.

SO, this month in Lensel pro is our ‘Social Media Playbook’ month. And we have the wonderful Abby Jiu leading our live workshop.

Abby has built one of the most recognisable and trusted personal brands in wedding photography, blending taste, strategy and unique ideas together perfectly. In this live workshop we will dive into how YOU can use social media in 2026 to win and begin to build your own playbook.

LIVE in Lensel PRO only.
11th of February 2026. 5.30pm CET, 11.30 ET.
Join the membership here.

INSPO THIS WEEK

⬇️ White backdrops and winning frames from ohh.ginger this week.

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⬇️ So many amazing ideas on display here. We are loving the second mix media frame idea here too. Plus the incredible posing, moments and curation. 💯from💯

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⬇️ BAGUETTES instead of florals. Swipe for the most epic baguette-table-scape you ever did see.

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⬇️ How to work the concepts you get given. The RED, and that DRESS.

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⬇️ Permission to show fun. Let’s see more.

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Till next week,

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