Hey it’s LENSEL,
YOU made it. It’s the end of the year. And what a year it has been. Whether you made it through the editing pile, or not quite, we hope you take some time to stop, reflect and enjoy the season. You deserve it. Now, here is what is on today:

  • More NEW film cameras coming soon

  • β€œWorld Building” and how this concept can transform your wedding photography in 2025

  • Adobe’s Updates: stock price, features and price increases

  • News and inspo to keep you ahead of the game

    Let’s jump in πŸ‘‡

NEWS

Happening this Week

  • Adobe Price Rises. Adobe’s stock fell over 15% this week due to concerns about how it is monetising it’s AI offerings… in response Adobe has announced it is increasing prices of some photography plans. Great news… See the new plan options and details here.

  • Expensive VS Cheap 35mm film cameras. Can you tell the difference and is the price difference really worth it? This video jumps into the question.

  • Capture ONE updates. Alternative photo editor Capture one announced a raft of updates this month. Now with quicker exports and faster processing on their revolutionary β€˜Match Look’ feature, Capture One is looking like a better and better option for wedding photographers all the time.

  • WARNING Preset chat. Joel and Justyna released their long awaited β€˜Composers of Memories” preset packs this week. See all the details here.

  • Pesky Reflections. It’s not all bad from Adobe this week. They also announced a new feature called reflection removal. That, um yes, removes reflections. *Very useful use case: not needing to roll down your window to take that shot while driving and risk it ALL.

  • A late Christmas FLASH present? Danilo and Sharon’s flash masterclass is THE way to upgrade flash game. They are offering 20% off now, still for a little longer using the code β€œLENSELXMAS”

  • Rebranding in 2025? Here’s a very motivational, yet informative look into how to not just rebrand your business, but maybe even your whole creative life.

FILM

🎞️ New β€˜Analogue’ Camera

New new…
This week film camera store and now creative powerhouse Analogue Amsterdam has announced they are developing a new 35mm camera from the ground up.

First of all the website is VERY slick and worth a look on it’s own… But also the camera looks incredible. With lidar autofocus, a f2.8 lens, and a small yet strong flash it’s inspired by all the great compact film cameras we all know and love - the company describes it as just β€˜taking all the best bits’. Sounds good to us! See this video for a quick overview.

The camera will be available in summer 2025 and you can sign up to receive updates through on their website.

THE BIG IDEA

🌐 We’re World Building

Images: dosmasenlamesa and aesop

Let’s get conceptual
We often think of our wedding photography in one off photos. Getting β€˜the’ shot - the one we share on the gram or put on the front of our website. These hero shots might be attention grabbers, but there are layers to the game as they say and a few one off shots won’t go a long way in building a brand, vibe and style for yourself. We want more.

Enter world building.

World building is a concept and idea used heavily in writing, cinema, branding that refers to β€œthe development of a coherent…

LENSEL PRO

πŸ› οΈ Live Workshop w/ Benjamin Wheeler

LIVE WORKSHOP with Benjamin Wheeler ⚑️
Known for his signature editorial style and portfolio of exclusive luxury weddings, Benjamin is a true force in the wedding photography industry. Blazing his own path and creating a unique, clean editing style, Benjamin will take us into his editing world during our time together and get into some β€œdeep editing.” Matching colours and white balances through different cameras and lighting situations. Be there to hear from one of the industries best and be sure to bring your questions!

  • Workshop hosted inside our Lensel PRO community

  • Q&A opportunity with Benjamin Wheeler (written and spoken)

  • Recording will be available after the event

Join Lensel PRO now to access the workshop. As well as many other benefits!

INSPO THIS WEEK

⬇️ Perfectly curated. But also that 2nd shot 🀍

⬇️ The colours in this set are to die for. Loving the little fill flash too.

⬇️ Studio inspo ++ Analysing these light set up to help you get better at seeing natural light too.

⬇️ Bulb mode experiments?

⬇️ Go read the caption. AND admire this film work.

Refer friends to LENSEL and get the preset ‡️

Refer your friends and earn when they subscribe:

1 referral - A huge thankyou from us! 😁
5 referrals - LENSEL’s Black and White Lightroom Preset πŸ’»

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That’s it for the year! Happy new year everyone. See you then,

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