Making Better Wedding Albums and Assouline
Wedding photographers, hold on a sec.
What if, and bear with us for a moment... “An album is opportunity to build your world.”
Something customers and clients will notice in your feeds which takes your brand from ‘pretty nice photos’ to ‘here’s my vibe and world and let me invite you into it’.
Let's talk about Making Better Wedding Albums.
The beautiful book trend
Books in homes have become a big deal. We’ve all seen that Tom Ford book on too many coffee tables and spied those colourful Assouline books on every shop shelf. Designed to be seen, felt, experienced and be the perfect finishing touch to a space. Proser Assouline himself summed it up:
“Books are object because you need to live with them. It's not just about what is inside but also the outside. It's part of your life, your decoration and the ambience of your life.” See more from Assouline for some good album inspo.
Make something better
But here we are, stuck offering our clients the same boring brown leather covers, maybe linen at a push? The couples name and date embossed on the front with some nice typography, if you are lucky. We can do better. It could be a custom cover to match our brand. A unique sleeve to house the album. A concept around the album that shows your vibe. Editorial and edgy fashion? Alternative and loud? Romantic and beautiful? What is your brands world?
Here’s some more inspo to get you started:
See a little more about albums and ideas here on our Instagram reels.